A financial services company had an existing WordPress theme that needed enhancements to better showcase their expertise and improve content management workflows. The site required updates to team member displays, refinements to the careers section, and improvements to overall site performance and usability.

Solution

84EM enhanced the existing WordPress theme to improve both functionality and user experience. Key updates included refining the careers page team display to better showcase the organization’s people, optimizing logo spacing and linking across the site, and addressing various layout inconsistencies. These targeted improvements maintained the site’s existing architecture while enhancing usability.

The enhancements built upon the theme’s existing modular component system, ensuring all updates worked seamlessly with Advanced Custom Fields configurations and the established template structure. Updates to the team member sections improved visual hierarchy and spacing, while logo updates created better brand consistency throughout the site.

Technical Implementation

• Careers page improvements refining the team member display layout with better spacing and visual hierarchy.
• Logo optimization updating site-wide logo placement, spacing, and linking behavior for improved brand consistency.
• Template refinements addressing layout inconsistencies across multiple page templates while maintaining existing ACF structure.
• Team section updates enhancing the presentation of people profiles with improved formatting and responsive behavior.
• CSS and JavaScript updates working within the existing Gulp build system to ensure clean, optimized assets.
• Cross-browser testing verifying all enhancements worked consistently across different devices and browsers.

Results

The enhancements improved the site’s visual consistency and user experience without disrupting existing functionality or requiring content migration. The careers page now presents team members more effectively, creating a stronger impression for potential candidates. Logo updates across the site strengthened brand presence and improved navigation clarity.

These targeted improvements demonstrate how strategic refinements to an existing WordPress theme can deliver meaningful impact. By working within the established architecture and respecting the existing codebase, 84EM delivered enhancements that improved the site while maintaining stability and preserving the client’s investment in their digital platform.